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STEWART FILMSCREEN INTRODUCES DIRECTOR’S CHOICE 2.0 ELECTRIC SCREEN SYSTEM

- The Director’s Choice 2.0 is the most precise masking system available, allowing for maximum picture size regardless of the source’s aspect ratio

- Stewart partners with PMI, Ltd. to create the ultimate video projection solution

Torrance, CA and Atlanta, GA (CEDIA) – September 09, 2009 Stewart Filmscreen Corporation®, the industry leader in precision projection screen technologies for the residential and commercial markets, introduces Director’s Choice 2.0 an innovative video projection solution that allows for maximum picture size, regardless of the source’s aspect ratio without electronic scaling artifacts.

In partnership with PMI, LTD., a consulting firm specializing in the design and engineering of world-class home cinemas and professional studios, Stewart Filmscreen has designed the Director’s Choice 2.0 solution. It is the ultimate marriage of the world’s best screen materials and the most precise masking system available. This reference quality, electrically masked screen system, is purpose-built to meet the requirements of Anthony Grimani’s PMI 2.0 video projection solution.

PMI’s innovative 2.0 video projection solution allows for maximum picture size, regardless of the source’s aspect ratio without electronic scaling artifacts. PMI 2.0 is the latest and most dramatic home cinema video display system. It puts the “Wow Factor” back into home cinema. In the evolution from 1.33:1, 1.78:1, and “Constant-Height” 2.35:1, it’s the next natural step. The picture area between 2.35 and 1.78 are almost identical, favoring both equally. PMI engineers the projector and screen system to match the viewing angle to the source resolution and maximize picture size across the entire range of current and future formats. Not only can this system create any aspect ratio, but it can present multiple sizes of the same aspect ratio for different source resolutions and even different audience configurations.

With the Director’s Choice 2.0 built from a 2.0:1 screen area, the solution reduces the amount of screen masking between picture formats and provides a method for displaying multiple aspect ratios while maintaining proper viewing distances based upon picture resolution. With this incredibly flexible approach, the Director’s Choice 2.0 may represent the last screen system a homeowner will ever require by providing total flexibility and future proofing of the video screen and masking system. Never again must you cope with unsightly black bars, image cropping or improper picture sizing for lower resolution source material.

To guarantee a properly engineered Director’s Choice 2.0 solution, Stewart recommends that integrators and dealers consult with PMI’s design staff. The four key components in the system include: projector with controllable zoom; Stewart’s precision masking screen solution; system engineering; automation control.

To ensure consistent masking, Stewart Filmscreen’s revolutionary Binary Reciprocal Intelligent Control nicknamed “The BRIC” allows precision settings of all standard and custom aspect ratios to be set with ease, eliminating the need for multiple controllers. Compatible with most infrared remotes, RS-232, and RS-422 control systems, this unique product reduces programming time to a matter of minutes, and is unique, providing the unmatched accuracy of optical encoders for position recall, in a digital closed loop system, as opposed to time based control systems.

The Director’s Choice 2.0 can be seen in Booth #837 at the Georgia World Congress Center during the CEDIA Expo from September 10-13 in Atlanta, GA. Stewart Filmscreen invites CEDIA dealers and members of the press to learn more about the Director’s Choice 2.0 and many other products they will be exhibiting at the show.

About Stewart Filmscreen
Stewart Filmscreen is the world’s premier projection-screen manufacturer for both the residential and commercial markets. A family-owned business, Stewart Filmscreen maintains the highest standards in screen design and craftsmanship. In fact, each screen is handmade. Founded in 1947, Stewart Filmscreen has grown from a small business to an international one, with offices in Denmark and Singapore, in addition to two in the United States, including a manufacturing facility in Ohio and their headquarters in So. California. More information on Stewart Filmscreen Corporation is available at www.stewartfilmscreen.com.

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Source: Stewart Filmscreen Corporation

Press Contact:
Sinead Tully
Noyd Communications Inc.
232-D Manhattan Beach Blvd
Manhattan Beach, CA 90266
T: 310-374-8100
C: 914-924-1281

Stewart Filmscreen Contact:
Grant Stewart
T: 513-753-0800
E: grant@stewartfilmscreen.com

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